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IB Strategy, Broker Risk, and Real Revenue

DD vs NDD: The IB’s Commission Killer or Cash Machine?

Here’s what they don’t put in the broker affiliate pitch deck:


→ Promote the wrong execution model, and your income gets throttled. → Promote the right one, and you can scale commissions month after month — without burning your brand.


Traders at desks with multiple monitors displaying financial data in a busy office. They focus intently on screens with colorful charts.

This is the no-spin breakdown of Dealing Desk vs No Dealing Desk from the IB's side of the table. If you’re in this to make real money — not one-time CPA crumbs — pay attention.


DD vs NDD: Fast Breakdown for Commission-Focused Affiliates

What Matters Most

Dealing Desk (DD)

No Dealing Desk (NDD)

Execution Route

Broker takes the trade internally

Routed to real liquidity providers

Spread Model

Fixed (wider) spreads

Tight (variable) spreads

How Broker Makes Money

Trader losses & spread markups

Commission + markup on raw spread

How You Make Money

Higher short-term CPA payouts

Long-term rev share from active traders

Trader Trust & Experience

Can suffer from slippage/manipulation

Stronger if execution is clean and transparent

Best Use Case

Funnels, promos, quick churn

SEO, email, content, real retention

Why IBs Need to Care

Your payout plan (CPA, Rev Share, Hybrid) is worthless if your referrals quit in 2 weeks.


DD brokers may hand you a juicy upfront CPA. But if their profit relies on your traders losing fast? You’ll have no lifetime value. No rebills. No base income.


NDD brokers attract smarter traders. Funded traders. Repeat depositors. That’s how you get consistent rev share without living on launch mode.

If you're scaling with:

  • SEO

  • Telegram

  • Email sequences

  • YouTube

  • Content-led traffic

…NDD pays you longer and pisses off your traders less.


The Ugly Side of DD Brokers (Nobody Mentions)

  • Wider spreads and execution “creep” to balance broker books

  • Bonus traps that block withdrawals

  • Trade delays or price manipulation on winning clients

  • You get the blame when traders get burned


Important: Not all DD brokers are toxic. But many don’t disclose how they treat profitable flow. If you’re promoting them without clarity, you’re taking on risk you don’t own.


Why NDD Works Better For Smart Affiliates

  • Cleaner execution (through liquidity providers)

  • Traders stick longer

  • You earn on volume, not short-term churn

  • Easier to build trust-based content funnels

Is it lower margin per trader? Yes. But they keep trading — and that’s where the money is.


Match Your Funnel to the Right Broker Model

Your Funnel Style

Best Fit Broker Model

Paid ads & churn-and-burn

Dealing Desk (DD)

SEO, email, content brand

No Dealing Desk (NDD)

Serious traders, funded leads

NDD or ECN

Short-term TikTok/IG leads

Hybrid or DD (test & rotate)

Hard Truths You Can’t Ignore

  • Brokers that profit most per trade usually pay out the least in lifetime commissions.

  • If a broker only makes money when traders lose — you’re not a partner. You’re bait.

  • You can’t build a brand on bad flow. If your traders rage-quit after two withdrawals, you’re done.


What Should You Actually Do?

Running aggressive paid traffic and need fast CPA? Use DD — but only from brokers with fair T&Cs. Watch how they treat profitable traders.


Building brand, audience, or automation funnel? Go NDD — and pick partners who invest in long-term IB success.


Serious about scaling? Test both. But demand transparency. Ask the hard questions:


  • How do you handle profitable clients?

  • Can I split-test landing pages?

  • Do you support hybrid commission setups?

If they won’t answer, walk.


Want the Inside List of Brokers That Actually Pay?

I track, test, and monitor real IB experiences — across DD, NDD, and hybrid brokers.


If you’ve got traffic but need a better backend broker offer, let’s fix that.

Email me!


PS: I work as a consultant for Eurotrader, and they’re one of the cleanest setups I’ve seen for IBs.


If you want a broker that actually supports affiliates, offers transparent reporting, and knows how to scale trader volume without wrecking trust — check them out:





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Forex368 is an independent blog sharing insight, experience, and opinion on the trading industry. We are not a broker, financial institution, or regulated entity. Content is for educational purposes only and does not constitute financial advice, trading recommendations, or broker endorsements. Always do your own due diligence before working with any platform or partner. This site may receive compensation through affiliate links—but only with brokers and programs we believe offer fair, transparent value.

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